
Business of Art: The Entrepreneurial Mindset & Music
Broken Record with Rick Rubin, Malcolm Gladwell, Bruce Headlam and Justin Richmond
Balancing Profit and Sustainability in the Music Industry
This chapter explores the delicate balance entrepreneurs must strike between short-term profits and long-term sustainability in business. It highlights the success story of Beats by Dre, showing how the founders leveraged their reputations and market changes to introduce high-quality headphones that transformed the music experience.
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