"We really want you to be able to scale up and change the lives of more kids," he says. "You've got a great looking website, it's very clean, very simple, very clean, concise." He adds that there is one huge room for improvement in your messaging: When we go to your website, we see an image. And because there's no text over the image telling us what the image is about or why the image is there, we really get lost right away. 'The problem with the brain is that as soon as it goes to your site, it's filling in all sorts of gaps'
What really drives true success — whether it's on the ice or in the office? In this episode, Donald Miller talks with Scott Hamilton, Olympic gold medal-winning figure skater and humanitarian. They dig into what it takes to accomplish your biggest goals and beat the competition, plus what will derail you along the way. Apply Scott's hard-won wisdom, and you can achieve whatever crazy-big dreams you have for your life or business.
Visit http://buildingastorybrand.com/7 to get an unedited version of the interview with Scott Hamilton, along with a video of Don's website critique.