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Growth for Startups by Gustaf Alstromer

Startup School by Y Combinator

CHAPTER

How to Get More People to Share Your Product

Most new ideas are rare behaviors, either because they don't exist yet or because they're not something to do every day. If that is the kind of parthy you have, being ongoul is going to be really important. The more you onboard e users by asking them questions that make the experience better, the more active and the more retained they will be. And finally, purchase conversion. When you're about to purchase the lot of things around urgency and scarcity and just user flow in yu, all these things matters.

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