In this episode, Chalene and Brock are talking all about understanding your customer's psychology and marketing to your target audience. Understanding your customer's mindset and language is key to meeting them where they are in terms of their knowledge and needs.
Here is what you will learn:
- Importance of understanding customer psychology
- Marketing to target audience rather than competitors
- Tips for polling customers
- Importance of understanding customer mindset and language
- How to build trust and provide value to potential customers
- Understanding customer psychology and emotions around their problems
- How to connect with your audience on a deeper level
- Understanding who your current customer is
- How to use customer feedback to better serve them
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XOXO Chalene