199 - Creating a Runway: How to Pave The Way for the Sale & Get MORE Results for LESS Cost!
Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works
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The One Healthy Rant Is Human Connection
Sally Kohn: If there's one thing that you do differently next year, no matter what your goals are, it would be to take on board this idea. Your story matters. Your values and your beliefs. Any business that I do business with, who's behind the business, that matters. You don't have to share deep personal stories if you don't want to. But there are lessons that you have learned,. things that have led you to where you are today, that you can be sharing a little bit of part of. She says we're going to buy from people that we can connect with. So human connection is another part of your runway.
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