Choiceology with Katy Milkman cover image

Love the Mug You’re With: With Guests Joel Platt, Sally Sadoff & Richard Thaler

Choiceology with Katy Milkman

CHAPTER

The Importance of Rare Items in Joel's Collection

Joel would travel more than a million miles over his lifetime in search of rare items. His collection now includes some of the most valuable memorabilia in the world. He says he wouldn't take $10 million for Muhammad Ali's 1960 USA Olympic jacket.

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