2min chapter

Marketing Against The Grain cover image

Curiosity is a Billion Dollar Skill

Marketing Against The Grain

CHAPTER

The Greatest Example of Curiousness

Karen: I want to tell you a story of something that I was just could not have been more wrong about mm-hmm You ready for this? Yeah, so I'm a very big Twitter lurker I love reading Twitter way too much and I have since I joined Twitter in 2007. What Justin did is he took Justin TV He learned about the culture of streaming and the culture of live community building far sooner than anybody else And you know what Justin TV then became Kieran I do it became twitch unbelievableWhat a great twitch one of the biggest streaming companies in the world sold to Amazon for a billion for over a billion dollar Transform how people build community especially around games and gaming like that

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