23. Framing reinvention: What disruptive change means for business, society, and you
Inside the Strategy Room
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Disruptive Change in the Shipping Industry: From Steamships to Sailboats
This chapter discusses the historical examples of disruptive change in the shipping industry, such as the SS Savanna, Prussian steamship, SS Grandpian, and the failed Thomas W. Larson sailboat, highlighting the need to adapt to the pace and scale of modern change.
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