Joe CEO of Motion Nutrition and ex professional swimmer shares the insights he has gained from building a natural supplement brand.
Ecom Gold
00:00
What Was the First Product That You Launched?
I had that frustration of sports supplements being kind of crap. We launched with a range of organic protein powders, pre-workout, recovery shakes and a range of specifically performance-based supplements. I think we've changed our product range a little bit, but I think we have that exact number of products still. It's quite easy to sign people up when they're young and promising, but then as soon as they achieve something, you have the big agencies who kind of offer like, you know, $50,000 credit card of the year and this kind of thing. So it was frustrating. And all this time we're kind of thinking, there's maybe something else we could
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