The Art of Detail: Elevating Your Brand Through Design

Mr. Money Mustache (@mrmoneymustache — Pete Adeney in real life) grew up in Canada in a family of mostly eccentric musicians. He graduated with a degree in computer engineering in the 1990s and worked in various tech companies before retiring at age 30. Pete, his wife, and their now eleven-year-old son live near Boulder, Colorado, and have not had real jobs since 2005.

This begs the question of “How?” In essence, they accomplished this early retirement by optimizing all aspects of their lifestyle for maximal fun at minimal expense, and by using basic index-fund investing. Their average annual expenses total a mere $25-27,000, and they do not feel in want of anything.

Since 2005, all three of them have explored a free-form life of interesting projects, side-businesses, and adventures.

In 2011, Pete started writing the Mr. Money Mustache blog about his philosophy, which has grown to reach about 23 million different people (and 300 million page views) since its founding. It has become a worldwide cult phenomenon, with a self-organizing community and incredible news coverage. This episode explores his story, philosophies, and routines.

Please enjoy!

This episode originally aired in 2017. You can find the show notes here: https://tim.blog/2017/02/13/mr-money-mustache/

This episode is brought to you by Athletic Greens. I get asked all the time, “If you could only use one supplement, what would it be?” My answer is usually Athletic Greens, my all-in-one nutritional insurance. I recommended it in The 4-Hour Body in 2010 and did not get paid to do so. I do my best with nutrient-dense meals, of course, but AG further covers my bases with vitamins, minerals, and whole-food-sourced micronutrients that support gut health and the immune system. 

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This podcast is also brought to you by 99designs, the global creative platform that makes it easy for designers and clients to work together to create designs they love. Its creative process has become the go-to solution for businesses, agencies, and individuals, and I have used it for years to help with display advertising and illustrations and to rapid prototype the cover for The Tao of Seneca. Whether your business needs a logo, website design, business card, or anything you can imagine, check out 99designs.

You can work with multiple designers at once to get a bunch of different ideas, or hire the perfect designer for your project based on their style and industry specialization. It’s simple to review concepts and leave feedback so you’ll end up with a design that you’re happy with. Click this link and get $20 off plus a $99 upgrade.

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This podcast is also brought to you by The Ready State Virtual Mobility Coach. The first person I call for help with my athletic recovery or mobility training is Dr. Kelly Starrett at The Ready State. Kelly is a mobility and movement coach for Olympic gold medalists, world champions, and pro athletes.

Kelly created a program called Virtual Mobility Coach. It’s like carrying a virtual Kelly Starrett in your pocket. Every day, Virtual Mobility Coach gives you guided mobility videos. It walks you step-by-step through Kelly’s proven techniques to relieve pain and improve your range of motion. Right now, listeners of this podcast can try Virtual Mobility Coach totally risk-free for two weeks without paying a penny. And after that, you can get 10% off for life. Just go to TheReadyState.com/Tim and use code TIM10 at checkout. Relieve pain, recover faster, and improve your performance in the gym with The Ready State Virtual Mobility Coach. Visit TheReadyState.com/Tim and check it out.

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For show notes and past guests, please visit tim.blog/podcast.

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Past guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.

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