2min chapter

The Espresso Hour cover image

We Paid $68k For A Mastermind — Here’s What We Learned

The Espresso Hour

CHAPTER

How to Scale a Recurring Meeting

In one YouTube meeting our thumbnails improved ten times because it was what are we going to do during this thirty minutes that is somehow different than what we're normally doing. If you get through everything in ten minutes you don't have to sit around for thirty minutes or sixty minutes just be done with it but the cool forcing function and yeah we saw this on our last recurring meeting on the video side. So I think a lot of times recurring meetings get a bad rep because the whole purpose of it is to just look historically like did we do what we were supposed to do as opposed to using it as an upgrade tool.

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