E37 - Bookmaking and Betting Professionally
Business of Betting Podcast
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The Importance of Market Intelligence in the Punting Industry
In any marketplace I think everyone just shifts they align themselves with the sort of like it might call the median price or an average price of all the players. The hardest thing of course was to be one of those leading bookmakers because eventually you found yourself your price was being undercut by your opposition. So do you think there's more than one way to win for the punters? We've talked to a number of different people about it and they've all got sorts of different strategies and approaches on the punting side. Do you think that it's about getting value and being smart with your bank roll over time or do you see it as a little bit different?"
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