A lot of people think they want to be the hero in a story, but the strongest characters in any move are the guides. You position yourself as guide, you'll position yourself as the person they are looking for to help them solve their probe. These are the two messages that you need to communicate that everybody around you will say, that's the brand i've been looking for. And it's another money maker's just gon to make all the difference.
This week my new book Building a StoryBrand is out! If you’ve been wanting to clarify your message pick it up today at Amazon or Barnes and Noble!
That said, if you don’t want to order it because reading hurts your brain, there’s a distant, distant second option I recommend. And that’s to listen to this week’s podcast because this week, J.J. and I shamelessly plug the book by going through it point by point. It’s like the audiobook but with a laugh track!
The main reason I wrote the book is because I wanted to make marketing easy and I believe it accomplishes that task.
To get the best points, though, you’ll have to buy the book to get. I’m no dummy. Anyway, I hope you read these ideas, apply them and make loads of money. And I hope they make you want to buy the book to make even more.
http://buildingastorybrand.com/65