Creators need to learn every "high-income" skill to succeed. If you are going to treat this as a business, you need the skill set to make a business work. The beautiful thing about the internet is that you can learn and practice these skills faster than ever.
This podcast was originally a YouTube video, you can watch that video here: https://youtu.be/fY7B5ZermSw
The Koe Letter (written version): https://thedankoe.com/letters/how-smart-creators-make-money-the-build-teach-earn-method/
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