You want to hit those 30 thousand people over and over, maybe about eight or ten males that are all with the same controlling idea. The controlling idea is disney's open for business. And then create that new leed generator. You willse that lead generator probly for the next 12 months. But it's going to be an incredibly effective lead generator over the next year.
When it comes to growing your business, it's easy to fill up a list with potential great ideas. What's hard is deciding which ones to implement and when, especially if you only have the time and money to go with one.
In this episode, Donald Miller walks Jeff Stoner, co-owner of My Mickey Vacation Travel, through the decision-making process of choosing the next strategic initiative for his business. Don also coaches Jeff on how to "market for the moment," shifting resources and taking advantage of key points in time in your industry where you can more easily boost your lead numbers.
If you're running a business and aren't sure what your next big project should be, this episode is for you.
Explore the vacation services Jeff and his team have to offer at MyMickeyVacation.com.
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