Foundations of Reviews.io: From Struggle to Success

This chapter recounts the journey of Reviews.io, originally founded as Reviews.co, highlighting its inception during tough financial times and the pivotal encounter that inspired its development. It explores the early strategies in creating a minimum viable product, focusing on customer feedback and differentiating from competitors like Trustpilot. The narrative also addresses the challenges of raising capital and the innovative marketing efforts employed by the founders to build a robust brand presence.