Plain English with Derek Thompson cover image

The Four Biggest Myths About Political Persuasion

Plain English with Derek Thompson

CHAPTER

The Nuances of Political Persuasion

This chapter examines the intricacies of political persuasion, highlighting how exposure to differing media can subtly shift opinions among viewers. It discusses a study indicating that while individuals may temporarily adjust their perspectives, they often return to their original viewpoints, challenging the belief in permanent changes through single persuasive messages.

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