TWiG #193 Lets talk about the Crypto Winter!
Deconstructor of Fun
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The Marketing Creates New Spending
Reduced ad spend due to reduced ad targeting tools leads to lower overall monetiation. So like individuals are monotizing less, but more peop are getting mobile devices. And i just think it's a very interesting human dynamic, that the marketing actually creates spending. It creates new spending. By having less marketing dollars poured in, it creates less revenue. That's just really, i've never actually thought about it before right now.
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