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S9E2: BCG Mock Case Interview: Opera de Paris

Strategy Simplified

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Differentiation of Seating by Venue Location

In speaking of differentiating prices, we have differentiation of the current differentiation of seating by venue location between us and our competitors. So it is a differential pricing with respect to the venues. For example, we have 48 and 38, and that goes down in the small venues. The yellow legend refers to four plus seat types. That does mean that we have more than four categories of seating each way to do that the operates.

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