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Mastering Objection Handling in Sales
This chapter discusses the importance of proactive objection handling in sales, outlining a framework to address objections effectively. Strategies for handling objections in real estate deals, negotiation tactics, and the significance of building trust and certainty with potential customers are emphasized. The discussion also covers improving sales strategies within the land investing business, engaging a sales trainer for team development, and utilizing resources like podcasts and books for learning and growth.