
EPISODE 083: B2B Marketing Strategies for SEO to Outrank Your Competition
Marketer of the Month
00:00
Increasing Page Ranking Requires a High Keyword Density
A high keyword density might just happen by accident, or as an artifact of trying to make a really good piece of content. The bigger thing to really focus on is what I call topical completeness. Google doesn't use TFIDF, which is term frequency inverse document frequency. Other things they may look at are sentiment and clarity.
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