
Rapid Response: Navigating a leadership crisis, w/Web Summit CEO Katherine Maher
Masters of Scale
00:00
Transformative Leadership and Rebranding in Crisis Situations
This chapter explores a global nonprofit's rebranding strategy, emphasizing the importance of referring to individuals in need as 'customers' to enhance service quality. It also addresses leadership challenges following a CEO's resignation and the balancing act between governance and mission in times of crisis.
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