The Founder Selling to Professional Sales Transition w/ Dmitry Shevelenko (CBO, Perplexity)
The Science of Scaling
00:00
Evolving Search Strategies and Sales Dynamics
This chapter explores the contrasting evolution of search engine models, focusing on the shift from Google's ad-based approach to newer subscription models. It emphasizes the importance of quality content and genuine customer engagement over manipulation of algorithms. Additionally, the discussion transitions into sales strategies, highlighting the significance of professional selling and the integration of various business functions for sustainable growth.
Transcript
Play full episode
