
How to Validate an Idea | Eran Henig, Founder of Thriver
A Product Market Fit Show | Startup Podcast for Founders
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Customer Discovery
CNN's John Defterios sat down with the founder and CEO of a new catering company to talk about how he got his business off the ground. He says, "I looked at stats, how many companies are in these sectors,. How big are the companies? Let's assume we only take 1% of the market" It was less about customer discovery before launching than it was proving that you could capture slowly the market, defterios said.
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