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Helping Agencies Improve Their Financial Visibility, With Russell Benaroya

The Agency Profit Podcast

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Are You Doing Cash Base Accounting?

Russell: Revenue recognition is an elusive thing. How do you come up with % complete in a way that is consistent and accurate as a line to your business model? He says if you're not doing that, you're still doing cash base accounting. And then secondly, a crurel revenue earning. Man, is this evera an elusive concept," he adds.

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