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S2 E53 - Using Customer Research to Power Your Go-To-Market Strategy | Dave Rigotti

Stacking Growth | The B2B Marketing Podcast

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How to Socialize the Art of the Possible for Product Led Companies

Dave: I think it's just neat to socialize the art of the possible for product led companies because again, it is new and people are still trying to figure out what are the right things to run. We've seen a lot of B2B companies get inspired by, I hear Peloton a lot, be very inspired by how it's how blended the product and the marketing is at Peloton. And so we'll give them examples regardless of B2C or even us. Dave: If you haven't checked out in flesion.io, you definitely should. You're also highlighting the practitioners that are doing these in the Senate,. Like super inventive, like new approaches and

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