When you started with the Jordan brand, they were a $275 million brand. You helped grow it to a $1.3 billion dollar brand. Now you're stacking up against the best in the business. How did you feel? How did you measured? I'm not a conceited person at all. But yes, I thought I was better. Okay. Primarily, I would say because I didn't have a popular logo to work with. And so I learned how to design without having the luxury of a logo to fall back on.
Over the course of his storied career as a designer and educator, Dr. D’Wayne Edwards has created more than 500 footwear styles for premier entertainers such as Tupac, Dr. Dre, Snoop Dog, and Notorious B.I.G. His designs have been worn in six Olympics and graced all MLB, NFL, and NBA stadiums. He joins to talk about his remarkable career and current role as President of Pensole Lewis College of Business and Design.