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13min chapter
Barry LaBov - The Power of Differentiation
Ditching Hourly
Understanding Client Value
This chapter focuses on the importance of professionals recognizing the broader impact of their work on clients. It highlights the need for obtaining client testimonials, value-based pricing, and differentiating services through interpersonal skills. By emphasizing a deep understanding of clients' businesses and proactive communication, freelancers can foster stronger relationships and enhance perceived value in a competitive landscape.
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