There's this weird dichotomy in these sorts of diet foods where it's always presented as natural, but they always include all of these unnatural, like very scientificy ingredients. Some researchers have hypothesized that eating a sweet product that is calorie free may result in appetite dysregulation and unfavorable metabolic responses. A lot of diet foods that are marketed toward men are marketed under the guise of being high protein. It's overlooking what we actually need to be healthy, which is adaptogens.