Do You Have a Strategy for Demand Generation?

I'm curious, because i the sos a have this regeneration payn a legenation company. They really don't get marketing. And i don't mean it in a very critical way, like, e surely don't understand it. Do you guys also encounter that? Yes, this is morebid link. I'm just supercurious. We've had it before. It's not, it's not crazy un common. The difference between the two is, there's cos who say, we're going to brute forse our way through thisbecause i dictate everything in our company's strategy. Then there's acos who say, look, i'm bringing you on as a