Navigating the Future of Mad Tech Money

This chapter explores the impact of the Mad Tech Money event and its merger with ATS London, emphasizing the potential for enhanced networking and collaboration within the ad tech sector. It highlights financial challenges faced by smaller firms and the importance of addressing these issues at future conferences through dedicated discussions. Additionally, it previews upcoming panels that aim to delve into the financial aspects of advertising technology, aiming to foster insightful dialogues around financing solutions and industry dynamics.