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Nintendo: Playing with Mii & Wii

They Create Worlds

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The Rise of the Nintendo Wii

This chapter examines the development and impact of the Nintendo Wii, focusing on the creation of mini-games for the Wiimote and the evolution of Mii avatars. It highlights innovative marketing strategies that propelled the Wii to become the best-selling console of its generation and how it appealed to diverse audiences. The discussion also reflects on the cultural phenomenon the Wii became, fostering gaming as a family-centered activity, while addressing its eventual classification as a fleeting fad.

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