Ep 93: Bad News For SRAM? + We Need To Talk About Canyon
The Wild Ones Cycling Podcast
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Transparency in Sponsorships
This chapter focuses on the speakers' sponsorship strategy, emphasizing their commitment to quality and independence in content creation. They discuss the need for transparency in sponsored content, outlining guidelines to maintain trust with their audience and the challenges of objectivity influenced by funding. The speakers advocate for clear communication about sponsorships to ensure audience members are well-informed and can make educated purchasing decisions.
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