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473: Rural Practice Explored with Molly Wheelock of Studio MW

Business of Architecture Podcast

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The Role of Money in a Practice

"I'm getting much, a much more comfortable relationship with money," she says. "Money is really the grease in the wheels of the business." The firm has gone from time and materials hourly basis to fixed fee model for clients. It's not trying to overestimate or anything like that; we're just trying to build a sustainable firm,. That has sustainable growth, steady growth, not booming growth.

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