How Can I Unlearn That I Shouldn't Be Spending Money?

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Even though i have more money now than i did ten years ago, i still spend in largely the same ways. I think there's just a lot of unlearning to do in being willing to spend money on things that actually make your life better. Are you not taking that trip to see your friends because you worried a little bit about the cost? You probably won't remember the extra couple of hundred dollars a few weeks from now.

In this episode, Cal and Steph discuss the subjective nature of pricing. They explore how a value extends beyond utility or the physical nature of an asset (think luxury items, NFTs, etc) and use these ideas to explore new pricing models, including tiered, retention-based, and completion-based pricing.

They also explore how our own psychology can inhibit use as consumers to spend on what's most meaningful and the importance of unlearning certain spending habits.

If you find the psychology of money as fascinating as we do, give this episode a listen.

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