Get Up, Stand Up: What Actions Move the Needle?
Climate One
00:00
The Radical Flank Effect on Climate Change
This is really a type of activism that's about taking people who are already sympathetic to the cause. Those people think they need to do something but haven't yet mobilized to do anything. That's really the point for these activists. They use what we call the radical flank effect to push the activism to a more extreme place.
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