The Importance of User IQ in Product-Led Companies

Open source software is freely available to use, modify, and distribute. By learning how to integrate it with your product-led growth (PLG) strategy, you’ll unlock innovation and success for your business. In this episode, we are joined by Nikhil Nandagopal, a co-founder of Appsmith, who imparts his insights and experiences in building team tools with open source. 

Nikhil delves into the hurdles associated with growing a PLG business, open source technology, and the delicate task of balancing the requirements of both the vocal minority and the silent majority.

Key Takeaways:

[2:00] How security and data are core parts of open source software

[3:30] The importance of having a core product or market insight to base your PLG strategy on 

[5:45] Advice on integrating open source into your PLG strategy

[7:30] Benefits of open source

[8:15] How to make open source easy for developers to try out and use your product

[10:00] Leveraging your community to drive growth and how to measure success in open source 

[12:30] The future of open source and PLG

[15:00] How open source will continue to play a role in PLG and how it will evolve in the future

About Nikhil Nandagopal:

Nikhil Nandagopal is a co-founder of Appsmith, the first open-source low-code platform for developers. He is a software engineer and entrepreneur with 10 years of experience building apps. 

Links: 

Nikhil Nandagopal’s LinkedIn

https://www.appsmith.com/