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Nina Smith on Appealing to Young People and Black Voters

An Honorable Profession

CHAPTER

Navigating Voter Turnout and Engagement Strategies

This chapter explores the comparison of voter turnout strategies between political sides and the challenges of misinformation and AI in elections, with a focus on marginalized communities in Georgia. It also discusses the role of campaign strategists in managing messages, emphasizing the importance of empathy and human connection in successful campaigns. Additionally, it addresses the importance of consistent engagement with underrepresented groups like Black voters and young people to build trust and foster meaningful conversations.

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