BEST OF THE GIST: Squishy Science Edition
The Gist
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Cahaly's Secret Sauce for Getting Different Results Than Everyone Else
Cahaly and Trafalgar consistently shows Donald Trump doing much better than the rest of the national polls and state polls indicate. He says live callers are the number one way what's called a social desirability bias, in fact, some pollsters use. The more anonymous someone feels their participation in a poll is the more honest they are, Cahaly says.
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