#723: Is It Too Late to Meet Your Year-End Goals?
The Advanced Selling Podcast
00:00
We're for Not Calling These People
Brian: "I am really bullish on the idea of calling extreme discipline to process in this fourth quarter with good intention" He says if someone can't give you a decision by December 16, that's not a problem. You just flip them over to a scheduled meeting in January, and that keeps momentum. So many deals die through the holidays because people say, oh, yeah, we're getting ready. We'll just once give me a call back to January. But I think we've got to get out of that, that urgency thing a little bit."
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