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162. The Quiet Person with the Answer

The Greg McKeown Podcast

The Cuban Missile Crisis and the Beyav Pig's Invasion

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President Kennedy ordered a review of decision making after the Beyav Pig fiasco in 1961. The Cuban Missile Crisis illustrates the importance of strategic thinking and effective communication, says John Avlon. Avlon: At the heart of this most important decision, as it always is, is communication. "If the conversation is had in the wrong way, then everything, everything blows up," he says.

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