#64 - Leveling with prospects so you actually book meetings (Parker Eide, SDR Manager @ Gong)
30 Minutes to President's Club | No-Nonsense Sales
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Mastering Objection Handling in Sales
This chapter explores effective strategies for sales development representatives to manage objections during cold calls and emails. It emphasizes understanding objections deeply and personalizing communication based on thorough research about prospects. Additionally, it introduces methods for building connections and transferring valuable information between SDRs and Account Executives to enhance the overall sales process.
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Transcript
