Introduction

Heather from HeatherX Studio dreamed of designing and creating fashion. Instead, she found herself working as an MRI technologist in the medical industry. With her hours being cut short because of the pandemic and mortgage payments piling up, she knew she needed to make a change. By the spring of 2021, she had over 200 listings on Etsy and by December, $250,000 in revenue. She now coaches new business owners to learn the ropes of selling online.