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Investing - I Found This Cool, I Found It Cool. I Found That Cool.
There is a sweet spot where people that are much bigger than you will genuinely like your content if they can discover it You just have to be very careful about how you promote it. Packy McCormick and Nick Magullie were two people where that happened with me. Just there's no perfect way to do it but just write good stuff and then make sure People that you want see it would fit when you introduce it.