The Genius Behind Zara’s Billion-Dollar Business Model
Marketing School - Digital Marketing and Online Marketing Tips
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The Importance of Targeting Large Markets for Business Growth
This chapter highlights the importance of selecting a large total addressable market for entrepreneurial success, using Zara's impressive growth as a case study. It also addresses the pitfalls of niche markets and introduces the Agency Owners Association along with a limited-time trial offer for new members.
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