4min chapter

Marketing Made Simple cover image

#72: How to Fundraise Using the StoryBrand Framework

Marketing Made Simple

CHAPTER

How to Use the Brand Script When Creating a Message for Fundraising

Bryn: There are a few areas of the brand script in particular that we should be paying attention to. Bryn: Unless you're solving a problem, there's no reason to give to your organization. Identifying the problem and talking about it over and over again is really key for fundraisers.

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