What's the Difference Between Visual Appeal and Storytelling?

The data was wrapped in a way that it was very visually appealing and told a story. It needed to be accurate because those partners we've talked about, they're mostly scientists. The curvature of the earth is important. You can't just have little tiny ones at the equator and absolutely enormous ones in the Arctic. So we needed an equal area projection that would make you kind of feel like you're watching a bird migrate around the globe. And so many people look at this and for the first time and they say, wow, it's so beautiful. This makes them want to learn something about birds.