How to Choose Between Climbing the Corporate Ladder and Starting Your Own Company

Julie Zhuo is the co-founder of Inspirit, an advisory firm that partners with fast-scaling tech companies to build and scale products that people love. Prior to founding Inspirit, she was the VP of design and research for the Facebook app, and helped scale the service from 8 million users to over 2 billion. She is also the author of The Making of a Manager, a field guide for new managers that was named one of Amazon's Best Business and Leadership Books of 2019. In this talk, she focuses on how to channel user feedback into impactful product decisions, and also shares some powerful lessons about how to become a successful manager.