Why Would a Content Creator Choose a Small Organization Over a Large One?

A lot of creators go to smaller e-sports organizations for a larger stake in the company or possibly more support. Tim, the TAT Man, and Cloakesy became co-owners where they actually invested in it instead of accepting offers from other large organizations like Hundred Thieves. QT Cinderella that left a big organization and went to Misfits because they offered to help.