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The Five Markers of a Financial Payoff of Coaching
The money talk is a conversation framework that you can use to help, I sort of monetize the value of that investment during the sales conversation. So let's say I'm a life coach and I am working with somebody who's struggling in their relationship, they've hired me to work on their side. They're saying, but how do I know if this actually, and let's say the coaching agreement is for $10,000. How do I know that this investment is worth it? It's different than a typical contracting conversation. You unpack much more deeply their current state where they are today. The second way is that you're going to monetize the change from the current state